How Direct Logistics is Expanding Beyond Mail

For years, RA (Royal Alliances) built a reputation as a leader in mail commingling and USPS destination entry shipping. Our expertise helped businesses optimize postage costs, navigate complex mailing logistics, and streamline direct mail distribution. But the mailing industry is evolving, and so are we. Now, as Direct Logistics, we are expanding beyond postal drop-shipping into broader freight and shipping services.

We are NOT leaving mail behind. Instead, we are applying our deep logistics expertise to a wider range of industries. With our proprietary Truck Direct Mail (TDM) platform and decades of transportation experience, Direct Logistics will continue to lead the industry in destination entry drop-shipping while also building new freight and shipping solutions to support all types of cargo as efficiently and cost-effectively as we support mail drop-shipping.

Why the Shift?

Adapting to Market Realities

The mailing industry has seen significant changes, with shifting USPS regulations, increasing postage rates, and fluctuating mail volumes. While we’ve successfully navigated these challenges for years and will continue to do so, we also recognize market opportunities beyond mail-specific logistics.

Tapping into Growth Opportunities

Expanding beyond mail allows us to serve a much larger market. Many of our long-standing clients already manage non-mail freight needs, and our logistics expertise makes Direct Logistics the ideal partner to handle these shipments. Whether it’s palletized goods, LTL and truckload freight, or parcel delivery, Direct Logistics is poised to offer optimized B2B and B2C logistics solutions across multiple industries.

Meeting Customer Needs

This transition isn’t just about expansion and growth—it’s about continuity and improvement opportunities for our customers. Many former RA clients have been searching for a streamlined way to manage non-mail freight shipments. With Direct Logistics, you get the best of all worlds: familiarity, confidence, reliability, and expanded shipping solutions.

Building on a Strong Foundation

Direct Logistics isn’t starting from scratch. We’re leveraging the same core strengths that made RA successful in the mailing industry:

• Freight Logistics Expertise – Our background in destination entry and commingling has built a deep understanding of cost-efficient transportation under tightly controlled conditions. This directly translates to broader shipping solutions where reliable delivery performance is critical.
• Technology-Driven Efficiency – The Truck Direct Mail (TDM) platform was designed for seamless logistics management in the mail industry. Now, the same platform is being expanded to support freight shipping across all modes, making it just as easy to move pallets and parcels as it was to ship mail.
• Proven Cost Savings – Our approach to logistics has always been rooted in efficiency. By optimizing routes, consolidating shipments, and leveraging industry relationships, we help clients reduce shipping expenses and improve delivery performance across the board.

What This Means for Existing Clients

Direct Logistics’ transition brings new benefits to RA’s long-standing customers:

• A Seamless Transition – The same team, technology, and commitment to service remain in place, now with expanded capabilities.
• More Shipping Options – Beyond mail, we now handle B2B and B2C palletized freight in all categories and will soon offer expanded concierge and multi-modal shipping options.
• No Learning Curve – Former RA clients already know and trust the TDM platform, which will soon support an even broader range of shipping in the same easy-to-use system.

Looking Ahead

This shift marks an exciting new chapter for the clients we serve. As we expand into new industries, we remain committed to delivering the same efficiency, cost savings, and logistics expertise that defined our success in the mail industry.

Whether you’re looking for a partner to handle palletized goods, manage complex distribution logistics, or streamline supply chain operations, Direct Logistics is preparing to offer a new level of simplicity, efficiency, and cost savings for your total freight and logistics needs.

 

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